Exploring more human, participatory, and life-centered futures for health, care, and wellbeing.
We bring together people, perspectives, and insights to make complex care ecosystems visible, uncover needs, and imagine new possibilities for healthier experiences.
Through strategic design, health communication, visual sensemaking, co-creation, and experimentation, the LAB helps organizations turn complex information and insights into clearer communication, meaningful experiences, and action.
What the LAB activates
- Patient & Care Experiences
- Health Communication & Care Tools
- Participation & Co-creation
- Visual Sensemaking & Strategic Storytelling
- Art, Health & Wellbeing
- Healthy & Healing Environments + Spatial Communication
- Behavioral Design
- Healthier Living & Longevity
Ideal ecosystems
Hospitals, healthcare organizations, patient communities, MedTech and pharma, research and innovation ecosystems, and organizations exploring healthier futures.
Selected applications
- Patient and caregiver experiences
- Health communication, education & care tools
- Patient & stakeholder engagement
- Art & Health initiatives
- Communication & experience design for care environments
- Behavioral tools for healthier habits
- Health × Nature experiences
- Healthy longevity explorations
From complex health challenges to healthier human experiences.
LET’S DESIGN WHAT’S NEXT
Strategic collaborations, experience and communication design, participatory labs, and visual sensemaking.








